Entries from April 2008

remembering great viral

April 26th, 2008 · No Comments

Here are three amazing viral videos from the last few years. There are many great attempts out there, these really broke through. These are my picks for the top three.
Mark Echo - Tagging Airforce One

Dove Evolution

Will it Blend?

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Tags: Geoff Whitlock · cool stuff · internet marketing

what is advertising?

April 26th, 2008 · No Comments

I won’t answer this question at this point in time, however, a few of the greats have spoken up over time. I found this great page randomly through Stumble Upon.
http://advertising.utexas.edu/research/quotes/Q100.html
here are a few from the page:
“Advertising is the greatest art form of the twentieth century.”

- Marshall McLuhan (1976), Canadian social scientist (quoted in [...]

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Tags: Geoff Whitlock · cool stuff

will the US recession bring new opportunities online?

April 25th, 2008 · 1 Comment

It seems like it all happens at once; the markets fall, the US dollar drops, their housing industry turns over in its grave, banks get bailed out, more international conflicts brewing, the global food crisis, ongoing global warming, and news about a $200 barrel of oil?
All this seem like so much for the average [...]

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Tags: Geoff Whitlock · business · internet marketing

how many internet marketing channels can you list in under a minute?

April 21st, 2008 · No Comments

I was sitting with Rob Campbell of LCI discussing this, I thought I would test it.
There are so many out there, and more growing everyday. these are all top of mind, please, comment, expand this!
Please don’t mind the scribbles, I was doing this quickly.

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Tags: Geoff Whitlock · internet marketing · social media

MAD

April 18th, 2008 · No Comments

A selection of Al Jaffee’s awesome fold-ins for Mad magazine, from the 1960s to the present - in interactive form, just click start.

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Tags: Design · cool stuff

Fallon Bubbles up for Sony

April 17th, 2008 · No Comments

I can just see the brainstorm session at Fallon.
“Alright people, we did bouncy balls, we did exploding paint, we did plasticine rabbits, now what else can we fill a City with?”
“Well funny you should ask, my washing machine broke this morning… “

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Tags: cool stuff · media

i love my job

April 14th, 2008 · No Comments

Its interesting to work with you here at Lifecapture. The team is up over 30 people now, and growing.
I walk through the room and bare witness to the forefront of multi-channel Internet marketing, web design, and the bleeding edge of flash applications development.
To say I am proud of you for your achievements is an [...]

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Tags: Geoff Whitlock · business

campaigning to find the most wanted man in the world

April 14th, 2008 · No Comments

LCI is working with Alliance Films on many projects at this point. We are executing various online multi-channel marketing programs. The results are off the charts and keep getting better. We are really excited about the next project. Where in the world is Osama Bin Laden. Directed by Morgan Spurlock [...]

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Tags: Design · Development · Geoff Whitlock · business · social media

Offline Media should lead the charge pushing online media

April 9th, 2008 · No Comments

I know that many off line media companies see the internet as a death trap. It is sucking up more and more yearly. For this reason, they should take the lead in developing online media programs for their clients, and partner with the right online agencies to make it happen. There is [...]

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Tags: Geoff Whitlock · business · media · social media

Great Social Media Podcast - if you can sit through it.

April 7th, 2008 · No Comments

listen - good podcast - http://www.gillin.com/Podcasts/tprws-52.mp3

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Tags: Geoff Whitlock · social media

continued discussions

April 7th, 2008 · No Comments

In past posts I have mentioned the importance of channel marketing online and connecting to people as they travel throughout the web. To add to this I offer the following.
The company needs to first discover what they need to accomplish through the web; and what type of interaction is needed with Internet users.
For example: [...]

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Tags: Geoff Whitlock · business · social media

marketing on the internet

April 4th, 2008 · No Comments

We have been talking a lot lately about the marketing ecosystem online as opposed to in the real world.
Marketers are responsible for locating a target audience and messaging them in favor of a client or cause. Great marketing programs encompass many weapons, mediums, and channels that fit nicely into the daily lives of the [...]

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Tags: Geoff Whitlock · business · social media

Google and Virgin colide - A new settlement on Mars!

April 2nd, 2008 · No Comments

well, we all have read about this in science fiction novels and seen it in the movies; well, now it is a reality.
Google and Virgin are Virgle. A new project aimed at creating human settlements on Mars; within 20 years.

more information on this link - http://www.google.com/virgle/index.html
April Fools

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Tags: Geoff Whitlock · business · cool stuff

Wapple may change mobile for ever

April 2nd, 2008 · No Comments

It is amazing when complex applications become so simple that even the average businesses can begin taking advantage of high tech marketing like Mobile Marketing with little help from big expensive companies.
Wapple is a new mobile service where you can make your own mobile application and launch it through international providers. Mobile at your [...]

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Tags: Geoff Whitlock · business · mobile